Little "g"
Did you notice that Google changed their favicon (that little icon that shows up in your address bar) from a big “G” to a little “g”? I think someone in Google marketing thinks more people associate the little “g” with Google than the big version. They may be right. For a long time both of my kids called any lowercase letter “g” they saw a “google.”
Comments
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Elaine on 2008-06-03 15:14:13 wrote: Was it you who shared that google was a play on the word googal which is the number 1 followed by 100 zeros? I know I heard it somewhere.
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Sue on 2008-06-03 16:11:40 wrote: Possibly because the little “g” comes closest to approximating the infinity sign turned on its side?
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RubiaLala on 2008-06-03 16:29:44 wrote: Interesting. I don’t associate large “G” or small “g” with Google. Whether I see Google or google, I think of the Google website. When I type it into the Address Bar, I type google.com, but that’s just because I’m too lazy to capitalize it. The word “google” no longer has any meaning to me. I’ve said it too much today.
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John on 2008-06-03 16:54:24 wrote: Google google google google. Say that ten times, fast.
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guynameddave on 2008-06-04 06:53:41 wrote: did notice that, but had not given it thought. i like sue’s suggestion about the infinity sign. i wonder too if there is some attempt to avoid the idea of “big” and “big brother” watching?
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pachi on 2008-06-06 00:31:43 wrote: Search Engine Land has an official position from Google: “We recognized there was a need for a Google icon that would better work across multiple applications including web, mobile and client applications. We felt the small ‘g’ had many of the characteristics that best represent our brand: it’s simple, playful, and unique. We will be looking to improve and enhance this icon as we move forward.“ more on http://arbitness.wordpress.com/2008/06/05/why-google-changed-their-favicon/
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Lady S on 2008-06-12 18:01:42 wrote: I totally noticed. I think it looks nicer. However, I don’t actually remember the old favicon, I just knew it looked different.
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Pat J on 2008-06-17 07:39:06 wrote: I preferred the big G, personally, but I can’t really say why. Maybe I’m afraid of change.